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Aug 7, 2014

The Volunteer Myth

multi-ethnic volunteer group hands togetherGo to any fundraising conference these days, and I will bet you a $2-bill that someone will be presenting that the best way of lifting your donors’ performance is by inviting them to volunteer.

We’ve done a couple of research projects with volunteers, and I’m not so sure that’s a good idea.

I take that back. It’s a great idea if the volunteer experience is awesome.

Unfortunately, our research shows that too often donors have an awful volunteer experience. And rather than enhancing the relationship with the organization, it only demonstrates to the donor how incompetent the organization is. Not really the desired result, huh?

So if you are going to try to engage your donors with volunteer opportunities, make sure that you designate the resources to make it an awesome experience. This is no place to cut corners. If it’s not going to be an awesome volunteer experience, don’t bother. It will do you more harm than good.

Right Tools for the Right Job

Goodness gracious. Are you serious? Apparently in UK, COVID19 cases were under reported due to an Excel limitation on the number of cases in a database. Lives are at stake people! Use the right tools of the trade. And even when lives are not at stake, use the right...

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Fall Forecast 2020

I’ll start with the obvious: No one knows how this fall’s fundraising campaigns will do. We are at in a turbulent time. Global pandemic. Rising unemployment. Stimulus checks. Divisive election. World powers butting heads. Us analyst rely heavily on past data to give...

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The People Behind Nonprofits: Part Three

Interested in pursuing a career in nonprofit operations management? Here’s what experts in the field think you should know: It’s not enough to just be passionate about the cause. The nonprofit sector also needs business-minded people who excel at their jobs and are...

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