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Oct 5, 2020

Right Tools for the Right Job

Goodness gracious. Are you serious?

Apparently in UK, COVID19 cases were under reported due to an Excel limitation on the number of cases in a database.

Lives are at stake people! Use the right tools of the trade.

And even when lives are not at stake, use the right tools. (Hint, Excel is great, but it’s not always the right tool).

One More Gift from Sustainers

I think we’d all agree that sustainers are great. Having a group of donors that have committed to giving every month is like money in the bank. And, not surprisingly, a lot of organizations are careful to limit additional appeals to this group so not to alienate any...

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Early Returns

We are knee-deep in analyzing last fall’s results. While there is of course some variation in results by organization, the general narrative is that last fall wasn’t great . . . but it wasn’t awful either. It was just OK. What we are seeing is that overall revenue was...

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How Fundraising Will Evolve

In honor of International Data Week, I’m sharing how the future of fundraising will evolve. Many people are concerned about fundraising (I’m not btw). For nearly two decades, the “experts” have been predicting the death of direct mail fundraising. Eventually, the...

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