by Bill Jacobs | Apr 18, 2024 | Analyst, analytics, CRM, Non-profit, Nonprofits, Uncategorized
I have been analyzing the fundraising business for nearly three decades and over the years I keep seeing nonprofit organizations making the same mistakes. These errors hold organizations back. If you are new to fundraising, please commit yourself to avoiding these...
by Bill Jacobs | Mar 1, 2024 | Analyst, Non-profit, nonprofit analytics, Nonprofits, Uncategorized
I think we’d all agree that sustainers are great. Having a group of donors that have committed to giving every month is like money in the bank. And, not surprisingly, a lot of organizations are careful to limit additional appeals to this group so not to alienate any...
by Bill Jacobs | Feb 13, 2024 | Non-profit, Nonprofits, Uncategorized
In honor of International Data Week, I’m sharing how the future of fundraising will evolve. Many people are concerned about fundraising (I’m not btw). For nearly two decades, the “experts” have been predicting the death of direct mail fundraising. Eventually, the...
by Sarah Smith | Jan 11, 2024 | analytics, Non-profit, nonprofit analytics, Nonprofits, Uncategorized
Thanks to the emergence of multi-channel fundraising, performance reporting and planning have become more complicated. One of the great challenges for nonprofits is forecasting their fundraising revenue and donor base. Projecting donor and revenue growth based on the...
by Sarah Smith | Nov 6, 2023 | Non-profit, Nonprofits
In the past, some of us at Analytical Ones have been a little “Grinch-y” about Giving Tuesday. Being blitzed by emails during the workday can be overwhelming. However, we won’t knock it if it’s working! In September, Classy (the online fundraising platform utilized by...
by Bill Jacobs | Oct 10, 2023 | Non-profit, Nonprofits
One of the many analyses we provide to clients is a mid-fiscal year re-forecast. This is one analysis where the difficulty of the projection is really dependent on the fiscal year definition. Q: Why does that matter? A: Well, for many organizations, more than half of...
