People First, CRM Second

A festering trend of the past decade is many of our clients have migrated from micro-computer based fundraising databases to CRM (Constituent Relationship Management) cloud-based databases. And for 10-years we continue to see too many of these organizations’ ability...

Let’s Get Small?

As we kick off 2016, I have a question for you. Let me set the context. In the past decade, we’ve witnessed many of our clients migrate from micro-computer based fundraising databases to CRM (Constituent Relationship Management) cloud-based databases. And for 10-years...

The Beauty of Small Data

Is CRM the nonprofit solution? Everyone is talking about nonprofit organizations needing to buy CRM systems so they can be just like the Obama campaign and mine BIG data to make huge breakthroughs. But I am not so sure. I hesitate to sound like the great Jeff Brooks’...