by Bill Jacobs | Nov 27, 2023 | Uncategorized
On the first day of November, I sent out 49 small “white mail” gifts. After 3-weeks, here is what I received: Two of the gifts were returned because the address was undeliverable. Of the 47 gifts that (I think) were delivered, I have received 14 acknowledgments (30%...
by Bill Jacobs | Nov 20, 2023 | Non-profit
Here it is Thanksgiving week. If you are like most people in the fundraising sector, the lead-up to Thanksgiving can be a hectic period, with the most important cultivation asks either in the mail or ready to be deployed, new donor acquisition campaigns in-home, and...
by Bill Jacobs | Oct 10, 2023 | Non-profit, Nonprofits
One of the many analyses we provide to clients is a mid-fiscal year re-forecast. This is one analysis where the difficulty of the projection is really dependent on the fiscal year definition. Q: Why does that matter? A: Well, for many organizations, more than half of...
by Bill Jacobs | Sep 19, 2023 | Uncategorized
Congratulations to Sepp Kuss, the first American to win a cycling grand tour in 10 years. Sepp (in the middle of the photo) won the 3-week bicycle race La Vuelta a España due to his incredible talent of riding uphill really fast and the help of his Jumbo Visma...
by Bill Jacobs | Aug 31, 2023 | Uncategorized
The donor database file audit that Analytical Ones prepares for its clients is called the Strategic Growth Analysis (SGA). One of the keys to the SGA is that we look at many metrics by donor lifecycle. We do this because file composition – or the proportion of donors...