by Bill Jacobs | Aug 26, 2019 | Donor Acquisition, Market Research
Not to be a Negative Nelly, but do y’all remember last December? Last December we had the triple-downer of: a sharp stock market decline;a government shutdown; andgeneral political divisiveness. The net effect was one of the poorest performing fundraising Decembers of...
by Bill Jacobs | Aug 19, 2019 | analytics, Market Research
In a blog last month, I challenged you peruse the A.I. articles in your LinkedIn account, and I predicted that the articles would fall into two categories: A.I. will save us!A.I. will doom us! Anyone who has read my blogs knows that I tend to Andy Rooney like on new...
by Bill Jacobs | Aug 12, 2019 | Donor Acquisition, Donor Retention
Last week, I was revisiting some 10-year old analyses. It was both comforting and alarming at the same moment. Comforting in the fact that your Multi-Year donors today (those who have given to you in at least the last two consecutive years) perform very similarly to...
by Bill Jacobs | Jul 29, 2019 | agency new business development, Donor Retention, Donor Stewardship
Recently, I attended the Bridge Conference in Washington, D.C. While there, I was struck by two simple things. First of all, it sure can rain in the capital… I was in a meeting at one of the restaurants on the lower level of my hotel when one of the fountains began to...
by Bill Jacobs | Jul 22, 2019 | Nonprofits, Online Fundraising
A couple of months ago I blogged about the lack of digital disruption in fundraising. This blog is going to be about the future impact on AI on fundraising – or the lack of it. AI, or artificial intelligence, is one of the most popular topics if you peruse LinkedIn...
