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Mar 4, 2019

A Walk Into the Sunset or a Walk Off a Cliff

Blackbaud Institute’s 2018 Charitable Giving Report was recently released, and though giving was up 1% (due to large donors), the most disappointing metric for 2018 is that online giving remains stuck below 10% of total giving.

Ten years ago, most of us (including myself) predicted that more money would be coming in online than offline by 2019.

But donors have been stubbornly resisting the digital transition.

This pesky fact has been the subject of much discussion around the watering holes at fundraising conferences.

Digital has disrupted nearly every facet of the economy since its arrival a generation ago. Remember travel agents, mail catalogs and Blockbuster Videos?

Yet, by and large, the old ways of fundraising remain unchanged.

I think most of us would agree that digital fundraising will replace direct mail at some point. The question on my mind is whether direct mail will have a slow, steady walk into the sunset, or will it walk off a cliff because of some new Silicon Valley innovation?

Right Tools for the Right Job

Goodness gracious. Are you serious? Apparently in UK, COVID19 cases were under reported due to an Excel limitation on the number of cases in a database. Lives are at stake people! Use the right tools of the trade. And even when lives are not at stake, use the right...

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Fall Forecast 2020

I’ll start with the obvious: No one knows how this fall’s fundraising campaigns will do. We are at in a turbulent time. Global pandemic. Rising unemployment. Stimulus checks. Divisive election. World powers butting heads. Us analyst rely heavily on past data to give...

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The People Behind Nonprofits: Part Three

Interested in pursuing a career in nonprofit operations management? Here’s what experts in the field think you should know: It’s not enough to just be passionate about the cause. The nonprofit sector also needs business-minded people who excel at their jobs and are...

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