The Age of Super-Cynical Donors

We just conducted a night of focus groups for a nonprofit organization that is fighting a chronic disease. In one of the exercises, we had the first group, which consisted of the organization’s donors, write letters to the later prospective donor group to...

Optimizing the Demise (Part 5)

This may be the final post in our five part series of how to Optimize the Demise, but it’s not our final suggestion for improving your fundraising program.  Be sure to subscribe to our feeds or sign up for our email news to receive more actionable insights. And...