by Bill Jacobs | Aug 27, 2013 | Agency
Nearly every consultant in the nonprofit space (me included) has been advocating the concept of online integration. That is, aligning your fundraising messaging online and offline. After a decade of the integrated approach, the Blackbaud benchmark for percent of...
by Bill Jacobs | Aug 6, 2013 | Agency, Big Data
We have been chatting about how the technological movement known as “big data” is at its tipping point and it seems that nothing is going to stop it. But I have noticed something. Big data leads to complexity. Expensive complexity. And it’s not just the technological...
by Bill Jacobs | Jul 15, 2013 | Agency, CRM
Is CRM the nonprofit solution? Everyone is talking about nonprofit organizations needing to buy CRM systems so they can be just like the Obama campaign and mine BIG data to make huge breakthroughs. But I am not so sure. I hesitate to sound like the great Jeff Brooks’...
by Bill Jacobs | Jun 13, 2013 | Agency, agency new business development
Agency New Business Development One of the things I enjoyed most about agency life is new business pitches. Yes, always ton of work would go into these pitches. Very long days, and very late nights. But there is nothing like the feeling of having a “game-day”...
by Bill Jacobs | May 14, 2013 | Agency
The May 20th edition of Time Magazine ran a very interesting article on the Millennial Generation. In summary, they think different. And though they rate high on the narcissism scales, they are quite clever and overall nicer than us Boomers. I’ve worked at or...